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HotelSEO Lab
Pricing

Published prices. No "contact us for a quote" games.

This is a niche where trust converts, so here's exactly what things cost. Retainers go month-to-month after a 90-day initial term — no annual handcuffs.

Monthly retainers

Foundations

A single property getting serious about organic.

$1,500/mo
  • Technical SEO upkeep
  • Google Business Profile management
  • 2 content pieces / mo
  • Monthly reporting
Start with a call
Most popular

Growth

Ready to reduce OTA dependence and win AI search.

$3,000/mo
  • Everything in Foundations
  • AEO/GEO program + monthly re-testing
  • 4 content pieces / mo
  • Citation & link building
  • Book-direct CRO
Start with a call

Authority

Multi-property or ambitious single properties.

$5,500/mo
  • Everything in Growth
  • 6–8 content pieces / mo
  • Metasearch & distribution advisory
  • Digital PR & citations
  • Quarterly strategy sessions
Start with a call

One-time projects

Great as a first step — most fold straight into a retainer if you want ongoing work.

Hotel SEO + AEO Audit

$2,500

Full technical + on-page + local + AI-visibility teardown, prioritized fix list, recorded walkthrough.

AI Visibility (AEO/GEO) Sprint

$3,500

Make your hotel quotable by ChatGPT, Gemini, Perplexity & AI Overviews: entity, schema, FAQ, citations, llms.txt.

Digital PR & Authority Links

$5,000

A campaign with guaranteed authority links/features on real major news & journalist sites — for trust, brand-SERP defense, and AI citation.

Google Business Profile Overhaul

$750

Categories, photos, posts, Q&A and the map-pack push, done properly.

Book-Direct Conversion Teardown

$1,200

CRO of your booking path + rate/parity review, with a prioritized fix list.

Schema / Structured Data Pack

$900

Hotel, Room, FAQ, Review, LocalBusiness & Breadcrumb JSON-LD built and deployed.

AI Brand Mentions — skew the LLMs

Unlinked brand mentions across travel review & listicle blogs, written to teach ChatGPT, Gemini & Perplexity that your hotel exists. It compounds — more mentions, stronger association. How it works →

1 mention
$199
single mention

Try it on one travel/listicle blog.

Get started
10 mentions
$1,699
$170 / mention

Build a base of associations.

Get started
Popular
20 mentions
$2,999
$150 / mention

The popular starting volume.

Get started
50 mentions
$5,999
$120 / mention

Serious AI-visibility push.

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50+ mentions
Enterprise
let's talk

Custom volume & cadence.

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Consulting & advisory

Free

Intro Call

20 min — qualify and diagnose.

$300

Strategy Session

60 min, recorded, with a written action plan.

$1,200/mo

Monthly Advisory

2× 45-min calls + async Q&A. Guidance, you execute.

$2,000

Day Rate

Audit, workshop or team training — up to 6 hours.

Free intro call

Still not sure which is right for you?

That's exactly what the free intro call is for. We'll look at your property live and tell you honestly where to start — even if that's just the audit.

No lock-in · No 12-month handcuffs · You talk to the strategist